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Terrapin Beer Co. Celebrates 20 Years of Iconic Wake-n-Bake Beer with Exciting Wake-n-Bake Off Event in Athens

Staff Report From Georgia CEO

Friday, January 24th, 2025

 

Terrapin Beer Co., a Tilray Beverages craft beer brand under Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), is excited to announce the 20th anniversary of its Wake-n-Bake Coffee Oatmeal Imperial Stout seasonal beer and the annual Wake-n-Bake Off event on Sunday, January 26th, 2025, at the Terrapin taproom in Athens, GA.

 

In celebration of its 20th anniversary, guests will have the chance to observe local restaurants competing to craft the finest dish featuring Terrapin's renowned Wake-n-Bake Beer. This event highlights culinary innovation and fosters community engagement through an array of sweet and savory tastings that showcase the rich flavors of Terrapin's iconic stout.

Wake-N-Bake Imperial Stout details:

This rich and robust stout is crafted with a blend of Nugget hops and a complex malt bill featuring 2-Row, Crystal 85, Flaked Barley, Flaked Oats, Chocolate, Black, and Roasted Barley. The addition of Jittery Joe's Coffee, a local Athen’s favorite, infuses the brew with a deep, aromatic coffee essence that perfectly complements its smooth, velvety texture. Available in 6-packs of 12oz cans and on draft, Terrapin’s Wake-n-Bake is the perfect companion for those who appreciate a hearty, flavorful stout with a smooth coffee finish.

 
Terrapin's Wake-n-Bake IPA Can Artwork

 

Event Details:

Highlights:

  • Live Music: Performances by Jim Cook.

  • Food: Savor delicious food offerings from local favorites.

  • Merchandise: The Terrapin team shares exclusive Wake-n-Bake merchandise at special event-day prices.

Guest Judges for the 2025 Competition:

  • Charlie Mustard: Coffee roaster with over 25 years of experience at Jittery Joe’s Coffee.

  • Beth Hughes: CEO of Soy at Little Light Co. – a Southern Apothecary.

  • Anthony Schaaf: VP of Sales at Athens Rock Lobsters, veteran of the United States Army and Georgia Army National Guard.

 
Join the team for the 20th anniversary of Wake-n-Bake!

 

Join Terrapin on Sunday, January 26ᵗʰ at 4 PM to celebrate two decades of Wake-n-Bake with great food, great beer, and great company. Tickets are now live and can be purchased here. To join the conversation, follow @terrapinbeerco.