Hartford Financial to Acquire Atlanta's Maxum Specialty Insurance Group in $170M Deal

Staff Report From Georgia CEO

Thursday, March 17th, 2016

The Hartford has entered into a definitive agreement to purchase Northern Homelands Company, the holding company of Maxum Specialty Insurance Group, for $170 million in cash.

“Today’s acquisition supports The Hartford’s strategy to profitably grow our business by investing in the product, underwriting and distribution capabilities that are making us a broader and deeper risk player,” said The Hartford’s President Doug Elliot. “The addition of Maxum, a well-respected excess and surplus lines company, accelerates our efforts to build upon our market-leading position in Small Commercial by expanding our product offerings and capabilities.”

Maxum will maintain its brand and limited wholesale distribution model and will be managed as a separate unit within The Hartford’s Small Commercial business. All Maxum employees will be offered continued employment at close and Maxum will remain headquartered in Alpharetta, Georgia.

“We are pleased to join an iconic company with a proven ability to adapt and redefine itself to remain relevant to customers and distribution partners,” said Maxum CEO Marshall Turner. “We believe that as part of The Hartford we will have a stronger value proposition and greater opportunities to expand our products and market position. I would like to thank our customers and colleagues for the hard work and dedication that has allowed us to create a quality excess and surplus lines platform that is poised for continued success.”

The transaction, which will not have a material impact on The Hartford’s financial results, is expected to close in the third quarter of 2016, subject to obtaining regulatory approvals and other customary closing conditions.