Peach Bowl, Inc. Projected for Over $5M in Charitable Giving for 2025-26 College Football Season

Staff Report From Georgia CEO

Wednesday, December 3rd, 2025

Peach Bowl, Inc., college football’s most charitable bowl organization, today announced its commitment of more than $5.2 million in philanthropic donations for the 2025-26 college football season. 

Peach Bowl, Inc. – through funds derived from its Chick-fil-A Peach Bowl, Aflac Kickoff Games and Southern Company Peach Bowl Challenge charity golf tournament – has now donated more than $69.7 million in charity and scholarship to organizations in need. This marks the 19th straight year the Peach Bowl has donated more than $1 million and the eighth time it has eclipsed $5 million in giving in a single year.

“As Atlanta’s bowl game, we take a lot of pride in supporting our hometown community and the state of Georgia by giving back to those who need help,” said Gary Stokan, Peach Bowl, Inc. CEO and president. “Our highest priority is staying true to our mission to use football for the greater good and continue our position as college football’s most charitable bowl organization.” 

For the 2025-26 season, recipients will include the Peach Bowl LegACy Fund at Children’s Healthcare of Atlanta funding childhood cancer drug trials and treatments, the College Football Hall of Fame, our John Lewis Legacy of Courage Endowed Scholarship Program, various university head coach foundations and the Georgia Lions Lighthouse Foundation among others.  

The groups that will benefit from Peach Bowl, Inc.’s charitable contributions this year include: 

  • Peach Bowl LegACy Fund (Ongoing childhood cancer drug trials) $2,500,000

  • College Football Hall of Fame $1,000,000

  • Endowed Scholarships $   400,000

  • Touchdowns 4 Children’s Campaign (for Peach Bowl LegACy Fund) $   400,000*

  • Various head coach foundations (through the Peach Bowl Challenge) $   310,050

  • College Football Playoff Foundation $   225,000

  • Georgia Lions Lighthouse Foundation $   175,000

  • Children’s Healthcare of Atlanta (Benefitting Peach Bowl LegACy Fund) $   104,040

  • 50/50 Raffle (Chick-fil-A Peach Bowl: for Peach Bowl LegACy Fund) $     75,000*

  • 50/50 Raffle (Aflac Kickoff Game: for Peach Bowl LegACy Fund) $     53,719

  • National Down Syndrome Congress $     25,000

  • Dodd Trophy Recipient charities $     20,000

  • Touchdown Club of Atlanta $       5,000

2025 TOTAL DONATIONS $5,292,809

*Projected result

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