Forbes: What Georgia-Pacific Is Doing With Causal AI Is Remarkable

Staff Report From Georgia CEO

Tuesday, April 16th, 2024

While Generative AI has sparked great excitement, a form of artificial intelligence called Causal AI might offer much greater potential. Causal AI offers the tantalizing promise of being able to unravel the intricate web of cause-and-effect relationships that govern business operations. Georgia-Pacific (GP) has demonstrated an application of Causal AI to dramatically improve touchless commerce.

 Georgia-Pacific and its subsidiaries manufacture and distribute a wide range of consumer products, including bath tissue, paper towels, napkins, tableware, paper-based packaging, cellulose, specialty fibers, and building products. With a sprawling network comprising over 150 facilities and a workforce of approximately 30,000 employees, the company ranks as the world's second-largest forest products company.
 
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